We craft every rug with a promise of heritage and quality — through authentic Indian craftsmanship.
Our hand-knotted rugs are woven by master artisans in Bhadohi, India, using only the finest natural wool, silk, and jute. Each piece takes weeks to complete, tying thousands of knots by hand to create a rug that lasts for generations. With every weave, we honor a tradition that has been passed down for over 400 years — bringing timeless beauty, warmth, and character into your home.
Meet Selena
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Our rugs are designed to bring warmth, heritage, and timeless beauty into your home
Every rug is hand-knotted by master artisans in Bhadohi, India, using pure wool, silk, and jute. Each piece takes weeks to complete, tying thousands of knots by hand. Made with natural dyes and traditional techniques, our rugs are built to last generations — bringing the soul of Indian craftsmanship into your living space.
Thoughtful Packaging, Rooted in Respect
Every rug we ship is carefully rolled, wrapped in protective layers, and packed using eco-friendly materials. We avoid plastic wherever possible — instead, we use recycled paper, reusable cotton bags, and biodegradable wraps. Our goal is simple: your rug arrives in perfect condition, and the planet stays a little cleaner because of it.
- Plastic-free packaging on all orders
- Recycled and biodegradable materials
- Rug rolled and protected for safe transit
Made With Honesty, Every Step of the Way
We believe you deserve to know exactly how your rug was made — from the wool we source to the hands that wove it. Every step of our process is designed with transparency, ethics, and quality in mind. We work directly with artisan families in Bhadohi, pay them fairly, and never cut corners on materials or craft.
- Direct partnership with Bhadohi artisans
- Fair wages and ethical working conditions
- Full traceability from wool to finished rug
Every Rug Tells Its Own Story
Each rug we create comes with a hand-signed certificate of authenticity that details its origin, material composition, knot count, and the name of the artisan who wove it. From the wool type to the dye source, every detail is documented — because we believe genuine craftsmanship deserves genuine recognition.
- Signed certificate of authenticity included
- Details on origin, materials, and craftsmanship
- GoodWeave certified ethical sourcing
Discover more in our FAQ
How long does shipping take?
How long does shipping take?
Ready-made rugs are dispatched within 2–3 business days and delivered in 8–10 business days, depending on your location. Custom-made rugs take 60–120 days to weave before shipping. Every order comes with a tracking number.
Do you ship internationally?
Do you ship internationally?
Yes, we ship worldwide with complimentary shipping on all ready-made rugs. International delivery typically takes 8–10 business days. Import duties and taxes may apply based on your country's regulations.
What is your return policy?
What is your return policy?
Ready-made rugs can be returned within 7–14 days of delivery (conditions apply). Custom-made rugs are non-returnable, as they are woven specifically for you. If your rug arrives damaged or incorrect, contact us within 48 hours for a full refund or replacement.
What sizes and materials do you offer?
What sizes and materials do you offer?
We offer a wide range of standard sizes — from 2×3 ft to 10×14 ft — in rectangular, round, oval, and runner shapes. We also craft fully custom sizes tailored to your exact space. For materials, choose from pure wool, silk, jute, viscose, bamboo, banana silk, and New Zealand wool — each with its own unique texture and price per square foot.
